Polyphona Brand Identity
I made this logo for the launch of a consulting firm serving educators of all levels. The founding duo had already developed a reputation in their field for working seamlessly as one unit, and for creating a fuss-free, fluid, collaborative experience for their clients. The brand name they chose, Polyphona, references this harmonious, balanced blending of voices.
The Brief
•Horizontal logotype with 'P' submark
•Horizontal logotype with 'P' submark
•Brand descriptors: energetic, smart, human, positive, professional, approachable, modern.
•Visual references: blending voices, collaboration, harmony, balance, symmetry, intertwining, reflective shapes, sound waves, connections
Brainstorming
Initial Concepts
Client's choice:
Color Options
Final Branding
